PS3 Price Cut Drags Down Sony Profits Considerably >

	2007/01/30 9:57:14: Posted by DM
	When Sony cut the price of their new PS3 console in Japan, many gamers took the opportunity to purchase the still-high-priced unit. Unfortunately, this did not ad dup to financial success for Sony. The electronics giant's net profit fell 5.3%, and SCE, the Sony division responsible for the Playstation in all its forms, was the only main Sony division to register a loss for the quarter. We will not say Sony is doomed, but they certainly have work to do. >Link
	Labeled With  sony playstation 3 Comments [7]  | Rate this article: -- 1 2 3 4 5 6 7 8 9 10  | Avg. rating of 9.0

OH boohoo, was this unexpected? You make it out as if PS3 was going to make them money right off the bat.

One division always supports the other. So this isn't an issue per say.

Electronics divisions always look money at a new console launch. No biggie.

Maybe the price cut in japan wasn't such a good idea after all. Were they afraid of the Wii's success?

@silverwolf Nintendo doesnt have another division to support itself but it manages to do just fine.

@gaara

You're right, but back in the gamecube days the DS was making all the profit.

Sony needs to do what Sega did; Sony needs to forget about making videogame hardware and instead focus on making videogame software for other game systems.